WHAT IS SEWING HOLIDAY and The Sewing Factory?

Fun, inspiring projects!

Sewlebrity appearances!


Sewing machine giveaways!


Sewing Holiday is a premier destination boutique event with all the best aspects of sewing events combined into one; with some extra added Designer Joi flair! Located at Designer Joi’s Sewing Factory in Sioux City, Iowa. Other classes are held year round at the Factory’s onsite classroom.


” I have been teaching sewing at all sorts of events for many years and have seen what works, does not work and what students want. “I went to everyone that I knew in the industry and shared my vision for this event and everyone wanted to be a part of it from the ground floor. That is how I knew it was the right thing to do. Its all about quality, the right balance of choices in classes, time spent in classes, new and unique projects, modern teachers, and other special features & entertainment.  I also change it up every year to be relevant and follow current trends in sewing. Sure, this is not the only sewing event,, but no other has a Designer Joi flair, passion, excitement, and modern approach to sewing which is what my guests want in a sewing event and I am SEW excited about it. I have designed and handpicked every detail, and my sponsors have really stepped up to support this vision making it the complete package.”


What is included in Sewing Holiday or a Designer Joi Sewing Event? When you register you get all of the following:

  • Jam-packed sewing inspired days
  • Special events, speakers and entertainment
  • A-list sewlebrity teachers
  • Classes for all skill levels and sewing interests from fashion, fitting and embroidery to quilting, embellishing and more
  • An exclusive Kids Sewing Camp designed by Joi
  • Master classes for those few students who want a even more extensive learning environment
  • Catered lunches (see specific event)
  • Special gifts and some locations include evening banquets and special goodies
  • Gourmet SWAG bags
  • An amazing charity sewing program
  • Contests
  • Daily Sewing machine give aways (I LOVE to spoil my students)
  • Vendors and sponsorship from some amazing people in the industry including Baby Lock providing machines to classes, Mettler Thread outfitting all our classrooms with thread, Craftsy, McCall Patterns, International Quilt Study Center and the list keeps growing.
  • Over $14,000 in prizes and give aways to guests during Sewing Holiday.
  • Professional Photo Set/ Photo booth, autograph & Meet and Greets
  • The list keeps growing of all the exciting perks and benefits

Give yourself the gift of sewing! You deserve it!

Don’t’ miss this truly groundbreaking event for sewing. This is your destination sewing event of the year and we can’t wait for you to join us at Designer Joi’s Sewing Holiday. Space is limited so register early as classes will fill up.


Designer Joi